📣 Section 15b
WhatsApp campaigns & van sales
WhatsApp broadcasts
Send an offer or an announcement to a group of customers. Messages go out in batches every minute, and each customer's result is kept.
- Who: all customers, a customer group, customers who bought a product or a category, a loyalty tier, or customers who spent at least an amount.
- Coupon: choose a coupon-only promotion and put {coupon} in the message. Each customer gets their own one-time code. The broadcast then shows how many codes were used and the sales they brought.
- Outside WhatsApp's 24-hour window only an approved template is delivered. Give its name, language and tags.
Audience Gold tier, coupon promotion "15% off, coupon only", message "Hi {name}, 15% off this weekend with code {coupon}". 120 customers get a code each. On Monday the broadcast shows 31 codes used and ₹46,500 of sales.
Van sales: routes & visits
Give each salesman a route: the customers to visit, the days it runs and the van (a location that holds the van's stock). In the mobile app the salesman sees today's route, checks in at each customer with GPS, takes orders and collects money, even offline. Visits, orders and collections show here.
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